JOURNALISTS Pledge to Sustain CBS Gains.

Murtala Muhammad

A Non-Governmental Organization, The Challenge Initiative, TCI, has stressed the need for Journalists and members of Behavioral Change Communication, SBCC, Committee to sustain the successes recorded in the area of Maternal, Newborn, and Child Health with a view to improve health indicators in Bauchi State.

The State Program Coordinator, TCI, Yakubu Usman Abubakar gave the indication at a training on Resource Mobilization and Proposal Writing held in Bauchi.

Yakubu Abubakar who acknowledged the role played by the media in demand generation and awareness creation for women to access Child Birthspacing Services, said sustaining the gains recorded would go a long way in changing the narrative.

A Step-Down Trainer and Journalist, Elizabeth Kah, pledged to mobilize financial, human, and material resources to ensure continued campaign and advocacy to achieve sustainability.  

Elizabeth Kah who is also a member of the SBCC, said the aim of the training was to expose the participants to the techniques of resource mobilization with a view to exploring financial, human, and material resources.

The Secretary of the SBCC and a Media Chief Executive, Dauda Mohammed Ciroma who expressed delight over the successes recorded under TCI pledged to do more towards enlightening families on the importance of Childbirth Spacing Services.

A youth representative Jerry Kassem suggested the need for the SBCC and the media to collaborate with other donor partners working in the state to generate funds for the implementation of field visits and other activities.

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